Google Analytics: Conversion Goals Tracking
Found in Marketing, Web Metrics on 09. Dec, 2009 | 0 Comments
Conversion goals tracking is one of the best ways to automatically quantify dollar-value goal measures: Which literally means – “Today’s probable sales as per Google Analytics is RMx.yy.” Let me tell you a short story about how awesome this thing is.
Search Rankings & Benchmarkings in 2007
Found in Web Metrics on 24. Nov, 2009 | 0 Comments
So what else can SEO (search engine optimization) companies back in 2007 do to benchmark their campaigns? Most of the time, it’s only by “Impressions/Hits” which tells us almost nothing about conversions, “Visits” & “Bounce Rates” which can only tell us less than half the story… read more
Google Local Business's Dashboard
Found in Announcements on 03. Jun, 2009 | 0 Comments
Yes, Google is trying to expand their ad-network, encourage users to use Google Adwords. I’ve read somewhere (seriously, I don’t remember) that Google’s main revenue stream comes from Adwords, in which advertisers spend millions of dollars every month to secure paid placements on search engine result pages. But to what extent?
