Trusted UGC: Recommendations to Rand Fishkin, SEOmoz
Found in Management on 30. Sep, 2009 | 0 Comments
Rand said, “Part of me feels like I really need to make some of these posts PRO-only; been putting so much into free content lately…”. While that can be avoided with just a few twists, mergers, acquisitions and shifting – Here’s an idea: Trusted UGC.
Streamyx Sucks – Statistics & Find on Google/Twitter
Found in Announcements, Reputation Management on 28. Sep, 2009 | 9 Comments
Streamyx Sucks – A good find on the Internet could probably tell you about the problems Telekom Malaysia (TM) is facing. Take a look at the Google search, some Twitter insight on the term “Streamyx Sucks” and #streamyxsucks.
Reputation Management – A True Story
Found in Management, Reputation Management on 11. Jun, 2009 | 0 Comments
We received a reputation management assignment from our bosses. A hardcore, solid case indeed. The 7 of us sat down at a roundtable for discussion. “What would probably be the best option?” we thought to ourselves. Since we had one prior bitter experience happening to ourselves, we didn’t like the situation at all.
System vs Human Governance
Found in Management on 03. Jun, 2009 | 0 Comments
Measuring Against System Governance – Simply put “governance” means: The process of decision-making and the process by which decisions are implemented (or not implemented). It’s a set of rules that defines a particular function (in a framework) to only execute in a strict manner. What does it mean?
Why Marketing Goals are so important
Found in Management on 28. May, 2009 | 0 Comments
Marketers often fail to fall back to one common, basic knowledge that are so connected to their daily work, whether it’s search or digital marketing. The key point to enact great focus from a leader to the team often relies on how strong marketing goals are in a campaign. If you’re running a marketing campaign, I suggest reading this piece to refresh your ideas, focus and memory.
