http://www.elioe.com Malaysia's Internet marketing consultation, analysis, data & search services Mon, 23 Nov 2009 03:08:48 +0000 http://backend.userland.com/rss092 en Have you wondered how PKFZ's site was doing back in 2008? Well, we have the statistics now. Elioe.com will be releasing this statistics at the end of September 2009, as an education-based profile for marketers out there in Malaysia. The profile includes historical statistical data, site performance and pure Google Analytics ... http://www.elioe.com/pkfz-internet-marketing-profile/ SEOs', marketers, conceptual heros and plain soldiers in the marketing industry often strive to outperform their competitors - A general rule indeed. But in today's volatile market where everything is domesticated, we have to look for better options. Search engines and the Internet are some of the best things to use ... http://www.elioe.com/optimizing-malaysia/ As marketers, we don't work alone. Elioe.com constantly looks for partnership opportunities with businesses around Malaysia and Singapore to benefit not only both parties, but the community as well. If you're interested to further discuss available options, opportunities or just to seek clarifications on what we do, feel free to get ... http://www.elioe.com/what-we-do/ It's never a waste of time to get to know more people - Even if they're not within your industry. In fact, getting out of your daily chores for a few days may just help restart your brainputer. Communicasia 2009 proved to be very informational and valuable to Elioe.com, because we've ... http://www.elioe.com/communicasia-2009-singapore/ Google Wave is still not up for maximum distribution and use yet, so you'll have to wait a bit. If you're looking for some information, below are some of the links that we've read, found, died on and got from. You can find Google Wave's unofficial complete guide here, less casual ... http://www.elioe.com/google-wave/ "Bing", Microsoft's new-born baby is an improved search engine squeezed into the search cake lately. Will Bing cut into the search share (in terms of market) to compete with Google or its base foundation concept is a unique one? After utilizing some of its functions, Bing seem to be a refreshed ... http://www.elioe.com/bing-search-engine/ "Using Google Analytics" is aimed to provide layman a deeper understanding of what's going on in their report - Whether or not they check it once, twice, or never. Web statistics aren't very much understood, let alone improve a business. Ignorance is never bliss. It's just disastrous. The one thing you ... http://www.elioe.com/using-google-analytics/ Data collected on the Internet is never enough. Nielsen's NetRatings can tell you that. But why do companies, even marketers, with years of experience fail to see the gold mine that's right in front of them -- Blogs? Blogs are one of the best way to get cheap, accurate, raw and ... http://www.elioe.com/tracking-blogs/ In an ad-campaign, measuring declining ads (if any) should be in your Dashboard. When you plan an ad, always remember -- Data alone will not tell you precisely what happened. It can throw you a good assumption, though. Don't be confused by clicks over impressions and so forth. Those are for ... http://www.elioe.com/declining-advertisements-vs-search-queries/ Suppose you're Rolex's marketing director. What would you do: (1) Target marketing campaigns to the upper class market ONLY. (2) Increase brand recognition to everyone. (3) Separate market profiles for different marketing campaigns. Putting 100% of your sales stake to "NOW" can be disastrous long-term. But if you don't do that, ... http://www.elioe.com/immediate-response-vs-branding/