Declining Ads?

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Short Talk

In an ad-campaign, measuring declining ads (if any) should be in your Dashboard. When you plan an ad, always remember — Data alone will not tell you precisely what happened. It can throw you a good assumption, though.

Don’t be confused by clicks over impressions and so forth. Those are for people like Elioe.com to translate for you. Instead, break down every user action and keep track of each movement - That way you’ll know what converts and what don’t.